Welcome to Module 1 of the Content Strategy Program.
Please download the .PDF file below. This is your copy of the Quick-start Questionnaire.
The purpose of the questionnaire is to establish where you are right now with your content marketing so you can understand what areas you will need to focus on as you work through the program.
This document comes with the tag #scrappy! It is a working document - much of the thinking you do around these questions will form the basis of your content strategy and production plan. Note taking, idea capturing and brain-dumps are highly encouraged.
Use the comments box below to ask any questions as you work through - it is often the questions other people ask which often help the most!